Digital Marketing Strategy: An Integrated Approach to Online Marketing
23,99 €
gefunden bei Amazon
Zum Shop
Beschreibung
Digital Marketing Strategy: An Integrated Approach to Online Marketing
Digital Marketing Strategy: An Integrated Approach to Online Marketing von Kingsnorth, Simon im Online-Buchhandel:
Digital Marketing Strategy: An Integrated Approach to Online Marketing
von Kingsnorth, Simon
23,99 €
gefunden bei Amazon Marketplace
Digital Marketing Strategy: An Integrated Approach to Online Marketing
Digital Marketing Strategy: An Integrated Approach to Online Marketing
Einband: Taschenbuch, Seitenzahl: 416 Seiten
Zur Online-Buchhandlung von
Amazon Marketplace
Amazon Marketplace
Digital Marketing Strategy
29,99 €
gefunden bei buecher
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything...
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI.Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection. Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy. This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals.Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.
Verlag: Kogan Page
Zur Online-Buchhandlung von
buecher
buecher
Bewerte das Buch
- Habe ich gelesen
- Möchte ich noch lesen
- Lieblingsbücher
- Wunschliste
Weitere Bücher von Kingsnorth, Simon
Aktuelle Bestseller des Verlags Kogan Page
Reality Check: How Immersive Technologies Can Transform Your Business
von Dalton, Jeremy
Taschenbuch
gefunden bei Amazon
33,55 €
Zum Shop
Social Network Analysis: History, Theory and Methodology: How to Think and Plan Strategically and Provide Direction (John Adair Leadership Library)
von Adair, John
Gebundene Ausgabe
gefunden bei Amazon Marketplace
27,68 €
Zum Shop
Unlocking Happiness at Work: How a Data-driven Happiness Strategy Fuels Purpose, Passion and Performance
von Moss, Jennifer
Taschenbuch
gefunden bei Amazon Marketplace
11,62 €
Zum Shop
Family Wars: Stories and Insights from Famous Family Business Feuds
von Gordon, Grant
Taschenbuch
gefunden bei Amazon
11,99 €
Zum Shop
The Leader's Guide to Lateral Thinking Skills: Unlock the Creativity and Innovation in You and Your Team
von Sloane, Paul
Taschenbuch
gefunden bei Amazon Marketplace
24,62 €
Zum Shop